Industry insights
Learn how to deliver the flight shopping experience your customers expect
When 80% of flight shoppers are comparing offers from multiple websites when booking a flight, how do you ensure your offers don’t get left behind?...
Industry insights
Consumer behavior and clarity of merchandising: Creating a win-win for airlines and their customers 
As ATPCO has engaged with its global airline network of 425+ partners over the years, we are encouraged by the growing interest in advancing modern...
Industry insights Products
How improving the flight shopping experience can boost airline revenues
Airline executives have even more evidence that there are opportunities to improve their digital customers’ flight shopping experience and, by...
Industry insights
A good reason to celebrate World Standards Day
Reflecting on standards and collaboration: The journey to offers and orders In October, both ANSI – the American National Standards Institute and...
Industry insights
Leading the transformation of flight shopping
Industry colleagues, Happy New Year! I hope you all had a happy and safe holiday season. Last year was a year of redemption in our industry....
Industry insights
Using existing standards to scale NDC faster than ever
Here’s the flight path, one ATPCO proprietary standard at a time Four years ago, I wrote an opinion piece on NDC—that it’s a messaging standard for...
Industry insights
How branded fares deliver benefits to travelers and airlines alike
Shopping for flights looks much different today than it did just a few years ago. The customer travel experience is no longer defined by advance...
Industry insights
Show, don’t tell: How airlines can meet flight shoppers’ needs
The monumental shift to true airline retailing is happening right now. Airlines have made significant investments to differentiate their products in...
Industry insights
Changing the game for dynamic offers, one innovation at a time
Dear industry colleagues,We’re always looking forward to tomorrow, and while the industry is still in a state of recovery, the pace of innovation...
Industry insights
We’re grateful for this airline industry
It’s been a rough year, but working with you has made it so much better than it might have been. We’re grateful for the opportunities to work with...